DVD: www.amazon.com thefilmarchive.org Peer pressure refers to the influence exerted by a peer group in encouraging a person to change his or her attitudes, values, or behavior in order to conform to group norms. Social groups affected include membership groups, when the individual is “formally” a member (for example, political party, trade union), or a social clique. A person affected by peer pressure may or may not want to belong to these groups. They may also recognize dissociative groups with which they would not wish to associate, and thus they behave adversely concerning that group’s behaviors. In young people, youth peer pressure is considered as one of the most frequently referred to forms of peer pressure. It is particularly common because most youth spend large amounts of time in fixed groups (schools and subgroups within them) regardless of their opinion of those groups. In addition to this, they may lack the maturity to handle pressure from ‘friends’. Also, young people are more willing to behave negatively towards those who are not members of their own peer groups. However, youth peer pressure can also have positive effects. For example, if one is involved with a group of people that are ambitious and working to succeed, one might feel pressured to follow suit to avoid feeling excluded from the group. Sometimes the child is pressuring themselves. They feel like they need to be in this group to be “cool” or “in.” Therefore, the youth would be pressured into …